Super actionable customer discovery
Super actionable customer discovery
Better products start with deeper empathy. Pinpoint what truly matters to customers so you can build with confidence.
Planning
Interviews
Analysis
Reporting
Would love a transcription tool that I can actually rely on!
Desire
Would love a transcription tool that I can actually rely on!
Desire
Pasting insights into Miro is a massive time killer
Pain
Pasting insights into Miro is a massive time killer
Pain
Manually creating insight reports makes the process slow
Pain
Manually creating insight reports makes the process slow
Pain
Built from our experience at
Built from our experience at
Raimon Martin
Lead Product Manager, Innovamat
Plan
Guide your discovery with purpose
No more research chaos - Pinpoint helps you track assumptions, validate insights, and guide discovery with clarity.
Great discovery starts with great questions
Create and prioritize research questions that act as a north star for your team’s findings.
Get answers without the heavy lifting
See how research connects to key questions - no more static reports or insights that get lost!
Plan
Guide your discovery with purpose
No more research chaos - Pinpoint helps you track assumptions, validate insights, and guide discovery with clarity.
Great discovery starts with great questions
Create and prioritize research questions that act as a north star for your team’s findings.
Get answers without the heavy lifting
See how research connects to key questions - no more static reports or insights that get lost!
Plan
Guide your discovery with purpose
No more research chaos - Pinpoint helps you track assumptions, validate insights, and guide discovery with clarity.
Great discovery starts with great questions
Create and prioritize research questions that act as a north star for your team’s findings.
Get answers without the heavy lifting
See how research connects to key questions - no more static reports or insights that get lost!
Understand
Pinpoint the best opportunities with precision
See exactly where customer needs and pain points arise - Pinpoint structures insights into journey maps that drive smarter decisions.
Turn conversations into clear takeaways
AI highlights the most impactful moments, distilling every interview into a crystal-clear customer snapshot.
Find the patterns that drive customer value
Our AI surfaces repeated opportunities and maps them to customer journeys, making priority decisions clear.
Understand
Pinpoint the best opportunities with precision
See exactly where customer needs and pain points arise - Pinpoint structures insights into journey maps that drive smarter decisions.
Turn conversations into clear takeaways
AI highlights the most impactful moments, distilling every interview into a crystal-clear customer snapshot.
Find the patterns that drive customer value
Our AI surfaces repeated opportunities and maps them to customer journeys, making priority decisions clear.
Understand
Pinpoint the best opportunities with precision
See exactly where customer needs and pain points arise - Pinpoint structures insights into journey maps that drive smarter decisions.
Turn conversations into clear takeaways
AI highlights the most impactful moments, distilling every interview into a crystal-clear customer snapshot.
Find the patterns that drive customer value
Our AI surfaces repeated opportunities and maps them to customer journeys, making priority decisions clear.
Act
Deliver insights that drive change
Share findings instantly and align your team on the biggest opportunities to improve your product, whilst integrating seamlessly with your workflow.
Share insights, drive decisions
Pinpoint makes it easy to share key learnings, helping teams align around real customer evidence.
Get on the same page, instantly
Create shareable boards that your teams can view, comment, and quickly align to move from insights into action.
Act
Deliver insights that drive change
Share findings instantly and align your team on the biggest opportunities to improve your product, whilst integrating seamlessly with your workflow.
Share insights, drive decisions
Pinpoint makes it easy to share key learnings, helping teams align around real customer evidence.
Get on the same page, instantly
Create shareable boards that your teams can view, comment, and quickly align to move from insights into action.
Act
Deliver insights that drive change
Share findings instantly and align your team on the biggest opportunities to improve your product, whilst integrating seamlessly with your workflow.
Share insights, drive decisions
Pinpoint makes it easy to share key learnings, helping teams align around real customer evidence.
Get on the same page, instantly
Create shareable boards that your teams can view, comment, and quickly align to move from insights into action.
Save over 10 hours per week
On synthesizing interviews and updating journey maps
Cut research cycles by 50%
By aligning on priorities faster and rapidly sharing insights
Uncover 5+ new opportunities
From your customers every week, absolutely free!
Save over 10 hours per week
On synthesizing interviews and updating journey maps
Cut research cycles by 50%
By aligning on priorities faster and rapidly sharing insights
Uncover 5+ new opportunities
From your customers every week, absolutely free!
Save over 10 hours per week
On synthesizing interviews and updating journey maps
Cut research cycles by 50%
By aligning on priorities faster and rapidly sharing insights
Uncover 5+ new opportunities
From your customers every week, absolutely free!
Raitis Linde
Design Team Lead, Toggl
What makes Pinpoint different?
Pinpoint bridges the gap between research and execution, turning interviews into clear, actionable outcomes.
Pinpoint
Other tools
Customer Snapshot (1-Pager)
Creates a quick, digestible summary of each conversation with key takeaways
-
AI-Driven Sentiment & Theme Analysis
Identifies patterns and emotions across interviews
(Limited)
Automated Journey Mapping
Maps opportunities directly to customer journeys for context
-
Generates Actionable Outputs
Turns insights into tangible, ready-to-use outputs like user stories and personas
-
Connect Insights to Strategy
Ties findings back to key research questions for better decision-making
-
Seamless Collaboration & Stakeholder Alignment
Insights are easy to share, helping teams align quickly
-
Designed for Fast-Paced Product Teams
Built specifically for teams needing quick, actionable insights
-
What makes Pinpoint different?
Pinpoint bridges the gap between research and execution, turning interviews into clear, actionable outcomes.
Pinpoint
Other tools
Customer Snapshot (1-Pager)
Creates a quick, digestible summary of each conversation with key takeaways
-
AI-Driven Sentiment & Theme Analysis
Identifies patterns and emotions across interviews
(Limited)
Automated Journey Mapping
Maps opportunities directly to customer journeys for context
-
Generates Actionable Outputs
Turns insights into tangible, ready-to-use outputs like user stories and personas
-
Connect Insights to Strategy
Ties findings back to key research questions for better decision-making
-
Seamless Collaboration & Stakeholder Alignment
Insights are easy to share, helping teams align quickly
-
Designed for Fast-Paced Product Teams
Built specifically for teams needing quick, actionable insights
-
Enterprise-Grade Security & Compliance
Enterprise-Grade Security & Compliance
Pinpoint meets the highest security standards, including GDPR, SOC 2, and Europe DSA compliance.
Pinpoint meets the highest security standards, including GDPR, SOC 2, and Europe DSA compliance.
Book a demo
Book a friendly demo with the co-founder, and see how pinpoint can supercharge your discovery!
Book a demo
Book a friendly demo with the co-founder, and see how pinpoint can supercharge your discovery!
Book a demo
Book a friendly demo with the co-founder, and see how pinpoint can supercharge your discovery!
True customer empathy starts here.
Discover better opportunities for your product roadmap!
Built from our experience at